about Ernesto Ancheta
I am a senior graphic and brand designer based in Toronto with 15+ years of experience across print, digital, product, and apparel. I’ve led user acquisition, social, and e‑commerce work for sports and betting brands like theScore, and previously grew from Graphic Designer to Creative Director at a major Canadian apparel manufacturer, where I helped turn Canadian‑made in‑house labels into core revenue drivers with nationwide trade show presence. My background includes licensed and retail projects for brands such as Tiffany & Co., Calvin Klein, SickKids, Warner Bros., and the Government of Canada through agency and print partners, plus collaborations with Steve Aoki and NBA player Jrue Holiday. I enjoy building brands end to end—from identity and campaigns to merch and web—often combining photography and AI‑driven exploration, and I’m currently developing my own apparel and hospitality-focused projects.